MBA In Event Management
About MBA in Event Management
MBA in Event Management is a two-year postgraduate program in which trains the students to manage events like organizational meetings, business promotions, wedding parties, corporate parties, marketing and advertising and other celebrations etc. Event Management is one of those areas that has become very popular these days. It is one of the wide range of programs available in event management. Candidates who have completed their bachelors in event management are allowed to choose this degree program in order to advance their skills. The program was designed to produce graduates who can serve the organisations and companies from the event management industry.
MBA In event management will cover topics related to event management in two years. This course also enables the students to manage presentations, catering, events and venue management. The curriculum aims at grooming the presentation, communication and personality skills of the students. Most of the subjects will be covered practically so that the students can learn the practical aspects of the program. As we know a good event organiser must possess good communication as well as thinking skills to handle all the event activities, this program will focus mainly on advance those skills.
Quick Facts
- MBA in Event Management is one of the most upfront and emerging branches of business and Management.
- This course is popular amongst those who wish to pursue a career in the entertainment and advertising industry.
- Apart from MBA in Event Management, there are other courses such as Online Event Management Courses, Free Event management Courses, Diploma in Event management and BBA in Event Management
- Job Profile for freshers in Event Management Company are General Event managers, Event managers, Event management Trainee, Client service executive, Junior Sales manager.
- Employees who hold an MBA in Event Management degree, can get promoted to positions like Senior Event managers, general Event Organiser, Project Management Director, Senior Project manager.
- The areas of recruitment for MBA in Event Management are hotels, hospitality, family events, political events, banking sector, IT companies, Manufacturing industry, entertainment industry and government jobs.
- According to Glassdoor, in government jobs MBA in Event management candidates can get salary upto INR 8,00,000 per annum as freshers.
- While in Private sector jobs, MBA graduates can earn upto 10,00,000 per annum.
MBA in Event Management Syllabus
MBA in Event Management syllabus includes both core and elective subjects. Students go through various Event Workshops, Event Practical, Projects, Industry Facilitated Guest Lectures, Communication and Grooming Sessions throughout the course duration, as a part of the curriculum
Tabulated below is the semester wise MBA in Event Management syllabus.
| Semester 1 | Semester 2 |
|---|---|
| Semester 2 | Semester 4 |
| Qualitative Technique | Human Resource Management |
| Economics and Management Decisions | Research Methodology and Applied Statistics |
| Business Communication and Negotiation Skills | Consumer Behaviour and Brand Management |
| Marketing Management | IT for Event Management |
| Organization Behaviour | Event Planning |
| Principles of Event Management | Marketing Communication for Special Event |
| Financial Accounting | Financial Management |
| Advertising Management | Cross Cultural Management |
| Event Production and Logistics | Public Relations |
| Event Marketing Campaign | Culture and Entertainment |
| Budgeting and Costing of Events | Entrepreneurship |
| Event Campaign | Event Risk Management |
| Management Information Systems | Dissertation II |
| Sales Promotion and Brand Management | Internship |
| Event Management (Corporate and Social) | - |
| Internship | - |
| Dissertation I | - |
Top MBA in Event Management Colleges
There are more than 5000 MBA colleges all across the country, and most of them offer MBA in Event Management. Here we have represented the top MBA in event management colleges in India and Abroad.
Top MBA in Event Management Colleges in India
We have tabulated the top MBA in Event Management colleges in India, along with other highlights like course fee, location, annual packages offered, etc.
| Name of the Institute | Average Course Fee |
|---|---|
| Institute of Management & Entrepreneurship Development (IMED) | INR 2,25,00 |
| PIMR | INR 70,000 |
| Sage University | INR 500,000 |
| Amity Global Business School | INR 3,90,000 |
| NMIMS | INR 60,000 |
| Lovely Professional University | INR 3,04,000 |
| Adamas University | INR 2,51,400 |
| Tritya Institute Of Event Management - [TIEM] | INR 1,50,000 |
| All India Institute Of Management Studies - [AIIMAS] | INR 60,000 |
| University Of Engineering And Management (UEM) | INR 2,61, 500 |
MBA in Event Management Colleges Abroad
MBA in Event Management is not only restricted to India. It has an equal amount of opportunities abroad as well. Some of the top colleges abroad who enroll students in Event Management courses are mentioned below:
| College Name | Average Annual Fees(INR) |
|---|---|
| Oklahoma City University | 14,33,602 |
| Lynn University | 19,76,170 |
| University of Central Florida | 11,81,410 |
| Florida International University | 9,75,838 |
| Auburn University | 16,93,416 |
| University of Greenwich | 15,26,108 |
| Centennial College | 9,99,456 |
| University College Birmingham | 12,84,603 |
| Coventry University | 14,91,064 |
| George brown College | 12,18,200 |
MBA in Event Management Jobs
After the completion of MBA in Event Management Jobs, students are hired in various renowned companies such as Tata Motors Ltd, Maruti Suzuki India Ltd, L & T, Bajaj Auto Ltd, ICICI, HDFC, Ashok Leyland Ltd, Redington India Ltd.
The salary packages that are offered to MBA in Event management candidates are the following
| Job Profile | Job Description | Average Salary (INR) |
|---|---|---|
| Event Manager | An Event Manager is the one who is responsible to undertake all the duties of an event. Right from making all the arrangements, conducting the event to taking the feedback post the event, this professional does it all. | 6 LPA |
| Public Relation Officer | A Public Relation Officer usually is responsible for maintaining a cordial relationship between the company and the clients. They deliver all the messages and communications between both parties, ensuring the needs of both parties get fulfilled. | 5.5 LPA |
| Promotion and Advertise Officer | The day to day activities of these professionals is to create and execute ideas on how to promote and advertise any upcoming events to get the best public reach. | 4.5 LPA |
| Marketing Manager | Marketing Manager remains involved in the marketing of the events to the existing clients as well by holding new clients. They ensure good reach to the company, fulfills the need of the customers and maintains cash flow. | 5 LPA |
| Events Promotion Manager | Events Promotion Manager makes sure to promote the events on all the platforms. These professionals engage into the promotional activity of an event right from the planning stage and enhance it on the conducting stage. They also conduct after feedback sessions to improve the upcoming events. | 4 LPA |
| Media Planning Manager | Any event barely works without media, and Media Planning Managers are the one dealing with different media groups to ensure that they are giving good coverage of the event in their media platform. | 5.5 LPA |
Government Jobs for MBA in Event Management
According to Glassdoor, some government organisations hire MBA in Event management every year. The standard salary for MBA graduates in government sectors ranges between INR 4,00,000 - 25,00,000.
| Name of Company | Job Roles | Salary Per Annum |
|---|---|---|
| CEIL | Technical Manager | INR. 4,00,000 - 16,00,000 |
| CDRI | Technical Assistant | INR. 7,00,000 - 21,00,000 |
| IRFC | Group General Manager | INR. 9,00,000 |
Private Jobs for MBA in Event Management
| Companies | Job Roles | Salary per Annum |
|---|---|---|
| IDIB | Advertising and Promotion Manager | INR. 4,00,000 |
| Bajaj Allianz General Insurance Co. Ltd | Insurance Booth Organizer | INR. 4,15,000 |
| Bajaj Auto, TVS Motors, KTM | Promotional Stun Shows Manager | INR. 6.70,000 |
| Amit University, VIT University, WizCraft | Event Management Manager | INR. 7,80,000 |
| IT Companies | Senior Business Analyst | INR. 10,00,000 |
Top Recruiters for MBA in Event Management
| DNA Networks Pvt Ltd | 360 degrees | Cineyug Entertainment |
| Percept D Mark | Wizcraft International Entertainment Pvt Ltd | E-Factor |
| Sita Conferences | Cox and King | Tafcon Group |
| Sercon | Fountainhead Transmedia | TCI Consultancy Services and 'e' Events |
Areas of Recruitment for MBA in Event Management
MBA in Event Management have immense opportunity to get employed in various sectors,
- Hotels
- Family events
- Hospitality division
- Event Management Companies
- Facility Management Services
- Educational Institutions
- Product-based companies
- Healthcare department
- Banking sector
- IT Companies
- Manufacturing industry
- Government Sectors
MBA in Event Management Scope
Candidates can opt for two different paths after completing an MBA in Event Management course. Individuals can enrol themselves for a higher education course or look for a job. Both have been elaborated below.
Higher Education
- The scope of higher studies for MBA in Event Management aspirants is high, as it will open the opportunities of conducting research and getting high paid job roles in the same domain.
- Apart from getting a job and making a career in the above mentioned field, one can think about studying further.
- In such cases, pursuing an MPhil/PhD in management course will be the best.
Start Job
- Statistically, a big chunk of graduates, 78.5% to be specific, opt to start working after completing their courses.
- Most are employed in Marketing, PR and Sales at 51.1%.
- Graduates can start working as a trainee or intern under an established Event Manager.
- Internships are also provided at all Event Management companies.
- Most event managers work on their own and start their own business.
MBA In Event Management Admission Process
Admission to MBA in Event Management courses is done by two methods. Either on the basis of entrance exams conducted at national and private level or direct admission on the basis of marks obtained in qualifying exams.
- In case of direct admission in colleges like Sage University, after filling up the application form, A merit list is prepared on the basis of marks in graduation, and students are called for the next step which is GD and PI rounds.
- However, top MBA in Event Management colleges in India like PIMR, Bhopal, Amity Global Business School, etc require scores of entrances like CAT/MAT/CMAT, etc. These colleges may even require candidates to appear for university entrances, followed by GD and PI rounds.
How to get admission for MBA in Event Management?
Since MBA in Event management is a postgraduate degree, students will have to qualify the requirements,
- Students must get a 50% score in graduation but 60% for students who wish to get admission into the colleges following merit based admission mechanisms.
- Students will have to prepare well for their GD and PI rounds post the entrance exams
- Shortlist the colleges in which you want to enroll yourself and check their admission process.
- Fill up the application form of the respective institute, make payment and wait for the intimation by the college
MBA In Event Management Eligibility Criteria
The duration of MBA in Event Management courses is 2 years full time and to get admission in this course the candidate must be able to fulfill the following conditions:
- Bachelor Degree or equivalent from any stream with aggregate 40%- 50% marks from a recognized university/ college.
- Candidates appearing for final year examinations can also apply, but their admission will be subject to obtaining a minimum of 50% marks and clearing entrances.
- Clear the entrance examination MAT/ CAT/XAT on the basis of which the candidate will be shortlisted.
MBA In Event Management Entrance Exam
| Exams | Registration Dates | Exam Dates |
|---|---|---|
| CAT | August 3, 2022 – September 14, 2022 | November 27, 2022 |
| XLRI XAT | August 10 – December 12, 2022 | January 08, 2023 |
| SNAP | August 04 - November 24, 2022 | December 10, 18, and 23, 2022 |
| NMAT | August 01- October 12, 2022 | October 10 - December 19, 2022 |
| CMAT | December 26 – February 25, 2023 | March 26, 2023 |
| MAT (February Session) | December 27 – February 14, 2023 (PBT Mode) December 27 – February 21, 2023 (CBT Mode) December 27 – February 27, 2023 (CBT Mode) | February 19, 2023 (PBT Mode) February 26, 2023 (CBT Mode) March 04, 2023 (CBT Mode) |
MBA in Event Management Entrance Exams at a Glance
All the MBA in Event Management Colleges take students based on either the score in CAT, MAT, GMAT or score of entrance exam conducted by the college.
- Duration of any entrance exam is 2 hours - 3 hours
- Exams are conducted both online and offline mode
- The entrance exam question papers comprise of MCQ as well as long questions
- The exams consist of quantitative ability, data interpretation & logical reasoning, verbal ability & reading comprehension.
Preparation Tips For MBA In Event Management
MBA Event Management Is An Exceptional Course That Equips Students With Eloquence And Practical And Theoretical Knowledge On Event Management.
- Get To Know The Syllabus: Make A Research On The Syllabus Of The Examination One Is Preparing For. Make A List Of Topics-wise Strengths And Weaknesses, And Work On Them.
- Create Your Preparation Plan: Get The Exam Pattern And Make A Skeleton Of The Examination. Prepare A Timetable According To The Period Left To Prepare For The Exam.
- Make A Month-wise Preparation Plan: Divide The Syllabus Topic Wise, Split Them, And Assign Them Month Wise. Accordingly, One Can Complete Them In A Given Time Frame.