Post Graduate Diploma In Business Journalism & Corporate Communication (DBJCC)

Post Graduate Diploma in Business Journalism & Corporate Communication (DBJCC)

It is the only course, one of its kind, being pursued at the Delhi University and is affiliated to the Faculty of Applied Social Sciences & Humanities, South Campus, University of Delhi.

Post Graduation Diploma In Business Journalism & Corporate Communication is a one-year full-time Post-Graduation diploma programme, the minimum eligibility for course is a graduation in any discipline with a minimum aggregate score of 50%. The program is spread over two semesters.

This one year, full-time programme was started in 2004. The media and entertainment industry has witnessed robust growth rate in a very short span of time in the recent years and is expected to grow even more. In order to meet the manpower requirements, the corporate sector has been projecting requirements of computer savvy youngsters equipped with skills in Corporate Communication, Public Relations, Advertising and Business Journalism.

The Media and Entertainment Industry has shown robust growth trends in a relatively short span of time. It is now termed as the 'sunrise sector' for the economy. The Indian Advertising Industry is projected to be the second fastest growing advertising market in Asia after China. The foreign direct investment inflows in the information and broadcasting sector (including Print Media) is continuously growing. The Government of India has supported Media & Entertainment Industry growth by taking various initiative such as digitizing and funding the cable distribution sector to attract greater institutional funding, increasing FDI limit from seventy four percent (74%) to hundred percent (100%) in cable and DTH satellite platforms, and granting industry status to the film industry for easy access to institutional finance. There has been phenomenal growth in the online media due to increased penetration of internet. Due to this, the demands for content developers, editors for websites and e-magazine have gone up manifold. Given a dearth of number of talented professionals in the industry, our post-graduate diploma course in Business Journalism & Corporate Communication is one of its own kind course, which through the judicious mix of classrooms learning and industry interactions, provide the students an incomparable launch-pad for their career in media Industry.

Highlights

• The PGDJCC course is designed to train students to become skilled journalists and communicators who can cover business and financial news and corporate communication with accuracy, depth, and critical analysis.
• The course is offered by a number of reputed institutes, including the Indian Institute of Mass Communication, New Delhi, and the Asian Academy of Film and Television, Mumbai.
• The course is one year long and is spread over two semesters.
• The course fee varies from institute to institute, but it is generally around INR 1 lakh.

Benefits

• The PGDJCC course offers a number of benefits, including:
  • The opportunity to learn from experienced journalists and communicators.
  • The opportunity to gain hands-on experience through internships and projects.
  • The opportunity to network with other professionals in the media and corporate communication field.
  • The opportunity to improve your communication skills, research skills, and writing skills.
  • The opportunity to gain a competitive edge in the job market.

Syllabus/Subjects

The syllabus for the PGDJCC course varies from institute to institute, but it generally includes the following subjects:

• Introduction to Journalism
• Business Journalism
• Corporate Communication
• Media Law and Ethics
• Research Methods
• Writing for the Media
• Editing
• Public Speaking
• Multimedia Journalism
• Internship

Future Scope

The future scope for the PGDJCC course is bright. The media and corporate communication industries are growing rapidly, and there is a high demand for skilled journalists and communicators. With a PGDJCC degree, you can find a job in a variety of media and corporate communication roles, such as:

• Journalist
• Reporter
• Editor
• Public Relations Officer
• Corporate Communication Manager
• Content Writer
• Social Media Manager

Employment Area

With a PGDJCC degree, you can find employment in a variety of areas, including:

• Media: Newspapers, magazines, television, radio, and online media.
• Corporate: Public relations, marketing, and corporate communications departments of businesses and organizations.
• Government: Government agencies, such as the Ministry of Information and Broadcasting, the Press Information Bureau, and the Advertising Standards Council of India.
• Non-profit: Non-profit organizations, such as NGOs, charities, and foundations.

Skills Required

The following skills are required for the PGDJCC course:

• Excellent communication skills
• Strong research and writing skills
• Ability to work independently and as part of a team
• Ability to meet deadlines
• Ability to handle stress
• Ability to learn new things quickly

Cut off

The cut off for the PGDJCC course varies from institute to institute, but it is generally around 60%.

Internships

Internships are an important part of the PGDJCC course. Internships give you the opportunity to gain hands-on experience in the media and corporate communication field. Internships can be arranged through your institute or by contacting media and corporate communication organizations directly.

Specializations

Some institutes offer specializations in the PGDJCC course. These specializations can include:

• Business Journalism
• Corporate Communication
• Multimedia Journalism
• Sports Journalism
• Environmental Journalism

Career Opportunities

With a PGDJCC degree, you can find a career in a variety of media and corporate communication roles. Some of the career opportunities available to PGDJCC graduates include:

• Journalist
• Reporter
• Editor
• Public Relations Officer
• Corporate Communication Manager
• Content Writer
• Social Media Manager

Top Recruiters

Some of the top recruiters for PGDJCC graduates include:

• The Times of India
• The Hindu
• The Economic Times
• NDTV
• CNN-IBN
• Times Now
• STAR News
• Zee News
• NDTV Profit
• CNBC-TV18

Salary

The salary for PGDJCC graduates varies depending on their experience, skills, and the industry they work in. However, the average salary for PGDJCC graduates is around INR 5 lakh per annum.

Top Private Colleges in India along with fees in table format

Here is a table of the top private colleges in India that offer the PGDJCC course, along with their fees:

ADMISSION The Maximum Number Of Students To Be Admitted For DBJCC 

The admission process for a Post Graduate Diploma in Business Journalism & Corporate Communication Course varies from college to college. However, the following are the general steps involved in the admission process:

1. Eligibility: To be eligible for this course, candidates must hold a Bachelor's degree in any discipline from a recognized university with a minimum of 50% marks in aggregate.
2. Application: Candidates can apply for the program by visiting the official website of the college or university offering the course. The application form can be filled online or offline.
3. Entrance Exam: Some colleges and universities conduct an entrance exam for admission to this course. The entrance exam is usually a multiple-choice question paper that tests the candidate's knowledge of business, journalism, and corporate communication.
4. Interview: shortlisted candidates will be called for an interview. The interview will assess the candidate's communication skills, interest in the field of business journalism and corporate communication, and overall suitability for the course.
5. Selection: After the entrance exam and interview, the college or university will select the candidates for admission to the course.

Eligibility Criteria details of Post Graduate Diploma In Business Journalism & Corporate Communication Course

The eligibility criteria for a Post Graduate Diploma in Business Journalism & Corporate Communication Course vary from college to college. However, the following are the general eligibility criteria for this course:

• Educational Qualification: Candidates must hold a Bachelor's degree in any discipline from a recognized university with a minimum of 50% marks in aggregate.
• Age Limit: There is no upper age limit for admission to this course. However, some colleges and universities may have a minimum age limit of 18 years.
• Language Proficiency: Candidates must be proficient in English.
• Other Requirements: Some colleges and universities may require candidates to have a good command of the computer and to be able to type at least 30 words per minute.

Entrance Exams for Post Graduate Diploma in Business Journalism & Corporate Communication (PGDBJCC)

The entrance exams for Post Graduate Diploma in Business Journalism & Corporate Communication (PGDBJCC) vary from college to college. However, the following are the general entrance exams conducted for this course:

• Common University Entrance Test (CUET): CUET is a national-level entrance exam conducted by the National Testing Agency (NTA) for admission to various undergraduate and postgraduate courses offered by central universities in India. The CUET exam for PGDBJCC is conducted in online mode and consists of multiple-choice questions (MCQs) on topics such as English, General Knowledge, Business Studies, and Journalism.
• Institute of Mass Communication Entrance Test (IMCET): IMCET is an entrance exam conducted by the Indian Institute of Mass Communication (IIMC) for admission to its various PG courses in mass communication, including PGDBJCC. The IMCET exam is conducted in online mode and consists of MCQs on topics such as English, General Knowledge, and Journalism.
• Jamia Millia Islamia Entrance Test (JMET): JMET is an entrance exam conducted by Jamia Millia Islamia for admission to its various PG courses, including PGDBJCC. The JMET exam is conducted in online mode and consists of MCQs on topics such as English, General Knowledge, and Journalism.

The difficulty level of the entrance exams for PGDBJCC varies from college to college. However, in general, the exams are moderately difficult and require a good understanding of the concepts of business, journalism, and corporate communication.

The weightage of the entrance exams for PGDBJCC varies from college to college. However, in general, the entrance exams carry a weightage of 50%, while the remaining 50% is based on the candidate's performance in the interview.

The interview for PGDBJCC is usually conducted by a panel of experts in the field of business journalism and corporate communication. The interview is designed to assess the candidate's communication skills, interest in the field, and overall suitability for the course.

The selection of candidates for admission to PGDBJCC is based on their performance in the entrance exam and interview. The college or university will prepare a merit list of the shortlisted candidates and will offer admission to the candidates on the basis of their rank in the merit list.

Preparation Tips for Post Graduate Diploma in Business Journalism & Corporate Communication (PGDBJCC)

Here are some tips on how to prepare for a Post Graduate Diploma in Business Journalism & Corporate Communication (PGDBJCC):

1. Understand the course requirements. Before you start preparing, it's important to understand what the course entails and what skills you'll need to develop. Most PGDBJCC programs will require students to have a strong foundation in business, journalism, and communication. You may also need to have some experience in writing, editing, or reporting.
2. Develop your writing skills. One of the most important skills for a business journalist or corporate communicator is strong writing skills. Make sure you practice writing regularly and get feedback on your work from others. You can also take writing courses or workshops to improve your skills.
3. Get experience in business and journalism. If you don't have any experience in business or journalism, it's a good idea to get some before you apply to a PGDBJCC program. You can do this by getting a part-time job, volunteering, or interning at a company or news organization.
4. Network with people in the industry. Networking with people who work in business journalism or corporate communication can help you learn more about the industry and get your foot in the door. Attend industry events, connect with people on LinkedIn, and reach out to professionals for informational interviews.
5. Stay up-to-date on industry trends. The business journalism and corporate communication industries are constantly changing, so it's important to stay up-to-date on the latest trends. You can do this by reading industry publications, attending conferences, and following thought leaders on social media.

By following these tips, you can give yourself a good foundation for success in a PGDBJCC program.

Here are some additional tips that may be helpful:

• Take a practice GMAT or GRE exam. This will give you an idea of what to expect on the actual exam and help you identify areas where you need to improve.
• Start researching schools and programs. There are many great PGDBJCC programs available, so take some time to compare your options and find the one that's right for you.
• Start thinking about your career goals. What do you want to do after you graduate? Once you know what you want to achieve, you can start to tailor your application to the specific needs of the programs you're interested in.

Why to Choose?

There are many reasons to choose a Post Graduate Diploma in Business Journalism & Corporate Communication (PGDBJCC) course. Here are a few of the most important reasons:

• High demand for qualified professionals. The demand for qualified business journalists and corporate communicators is high, and it is expected to continue to grow in the coming years. This is due to the increasing importance of communication in the business world, as well as the growing need for businesses to communicate effectively with their stakeholders.
• Variety of career opportunities. A PGDBJCC degree can lead to a variety of career opportunities in business journalism, corporate communication, public relations, marketing, and other related fields. Graduates of these programs can find jobs at newspapers, magazines, websites, television and radio stations, public relations firms, marketing agencies, and other businesses.
• Competitive salaries. Business journalists and corporate communicators typically earn competitive salaries. The average salary for a business journalist in the United States is $65,000, and the average salary for a corporate communicator is $75,000.
• Opportunity to learn from experienced professionals. PGDBJCC programs are typically taught by experienced business journalists and corporate communicators. This gives students the opportunity to learn from the best in the field and to develop the skills they need to succeed in their chosen careers.
• Chance to network with other professionals. PGDBJCC programs provide students with the opportunity to network with other professionals in the business journalism and corporate communication fields. This can be helpful in finding a job after graduation or in making connections that can lead to future opportunities.